Simple beauty

Every once in a while, an ad stands out not for what it is selling, but for the beauty it portrays. Director Yves Geleyn's "Mother Like No Other" video is one such ad. The subdued color palette, the graphic texture-upon-texture style (created in part by scanning in fabrics), and the simplicity of idea makes this beautiful story of a beaver giving his mom a mother's day gift come to life in a moving and touching way. Enjoy it now . . .